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Two people face each other with a screen between them. Their speech bubbles appear tangled or unclear, while the screen remains blank.

Designing for the Feeling of Intelligence: What AIX can Teach us About Trust, Presence, and Design in Healthcare

When we talk about AI in healthcare, we usually focus on performance. How accurate is the system? How fast? But we often skip over a more subtle question: how does it feel to use? Artificial Intelligence Experience, or AIX, is about how people experience AI systems. It’s the emotional,
Yesica Danderfer 26 Jul 2025
Hand-drawn black-and-white illustration of an origami crane folded from a sheet labeled ‘Clinical Trial Protocol.’

Time, Trust, and Trials: Rethinking Research Through Slow Design

Clinical research is often built for speed: timelines are tight, protocols are rigid, and participant experiences are frequently treated as logistical hurdles. But what happens when we shift the focus from control to care, from efficiency to reflection? This post explores how slow design, a philosophy born in response to
Yesica Danderfer 07 Jul 2025
Hand-drawn black and white illustration of a person holding a clipboard, surrounded by abstract symbols like a door and a cross.

Why Behavioral Science Belongs at the Heart of Health Innovation

Healthcare systems worldwide are undergoing transformation—digitally, organizationally, and culturally. Yet despite technological advancement and policy reform, many interventions continue to fall short of intended outcomes due to a fundamental oversight: human behavior. Behavioral science offers a framework for understanding the cognitive, social, and emotional drivers behind how individuals interact
Yesica Danderfer 22 Jun 2025
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